Web design • Interactive multimedia • Print & graphic design • eLearning
Corporate branding • Usability & information architecture • Project management
| Promonet eCommerce Usability Redesign | |
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Challenge: Promonet, a proprietary, customizable online application for corporate customers to order high-volume, print-on-demand marketing materials, needed a complete redesign including the complex Shopping process. Solution: Using the latest usability and information architecture standards, such as Visual Vocabulary, I designed an eCommerce process that met the needs of Promonet clients both large and small. |
| Promonet Promotions Shopping User Interface Redesign | |
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Challenge: The new Promonet eCommerce process needed a user-friendly, standards-based interface that would fit in turn-key fashion into each corporate client's custom implementation. Solution: Using the latest usability research, standards and toolsI designed the new Promonet Shopping User Interface and created all accompanying graphics and UI interactions. |
| American Cancer Society Pre-Promonet Print-on-Demand System | |
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Challenge: While waiting for their Promonet implementation to be complete, ACS needed an immediate interim solution for corporations nationwide to order print materials for their ongoing initiatives. Solution: I designed a simple, HTML and PDF-forms based system to meet all objectives and satisfy print materials needs until Promonet could be completed. |
| Cingular Marketing Communications Traffic Management Solution | |
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Challenge: Cingular Wireless' Marketing Department needed a custom end-to-end application to manage their high-volume, deadline-sensitive marketing materials process to effectively coordinate designers, printers, vendors and warehouses nationwide. Solution: I worked with Cingular Marketing Communications staff to design a system to meet the numerous, complex requirements while maintaining a high level of usabilty. |
| Promonet Usability Test Process and Plans | |
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Challenge: Promonet clients were not satisfied with many aspects of their daily interactions with the application. Solution: Using up-to-date usability testing standards, I created a testing process using a variety of formats ranging from widespread individual end-user testing to carefully managed client focus groups. I used the resulting data from these tests to develop baseline usability standards to improve Promonet's human-compuater interactions. |
| Promonet User Manuals and Quick Start Guides | |
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Challenge: Promonet users needed custom user help manuals and quick start guides to go along with their custom Promonet implementations. Solution: I created template documents using current technical communications and usability standards, then managed the customization, review and production process for clients including Arby's (shown), Carvel, Cingular Wireless, Sony BMG, American Cancer Society and others. |
| Lanier Technical College Website redesign | |
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Challenge: Lanier Tech's old Website suffered from poor design, confusing navigation and no maintainability, all impacting public image and student recruitment. Solution: I led a team, including multiple non-technical stakeholders and a technical/design contracting firm to redesign Lanier Tech's site. I also designed and programmed a secure content management system using ASP, Macromedia Dreamweaver and MS SQLServer 2000. |
| Traci's Learning Corner | |
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Challenge: Traci's Learning Corner needed a brand identity, including a Website, that would separate them from their competition as a certified, curriculum-rich professional childcare center as well as provide resources for parents. Solution: Using Adobe Photoshop, I developed a corporate identity that expressed TLC's mission and built a dynamic, content-managed Website that allows TLC staff to update information. |
| Happy Children Daycare | |
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Challenge: Happy Children In-home Daycare needed a marketing package that would not only provide resources for parents, but also provide tools to encourage networking among other local in-home daycare providers. Solution: Using Adobe Photoshop, I developed a corporate identity that expressed HCD's mission and built a dynamic Website with collaborative tools such as newsletters, discussion forums, events calendars and galleries. |
Corporate branding • Usability & information architecture • Project management Aura-Leigh Sanders Jenkins |
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